Character Lures
BUSINESS VALUES
OUR MISSION IS TO PROVIDE HIGH QUALITY FISHING TACKLE WITH TRUST, EXPERTISE, AND INNOVATION. BUY WITH CONFIDENCE KNOWING THE WE USE THE TACKLE OURSELVES AND STAND BY IT 100% .
OUR QUALITY PRODUCTS
WE WILL NEVER CUT CORNERS. QUALITY IS KEY TO OUR BUSINESS.. OUR TACKLE IS DESIGNED TO WITHSTAND TOUGH FISING CONDITIONS. WE BELIEVE IN OUR PRODUCT THAT IF YOU CAN FISH THE PAINT OF OUR SPOON LURES WE WILL REPLACE THE LURE FOR FREE!!!
WARRANTY IS NOT OFFERED ON PERSONALIZED LURES.
WE ARE FISHER'S OF MEN.
Our first passion was pier fishing on the ocean, then discovered the Eastern Sierras (June Lake). Now we have been to several lakes, rivers oceans, there is no limit. We are dedicated anglers just like you! We get up early in the morning with anticipation to fish, holding on for what could be the fight of your life!!! Our passion is to create custom fishing tackle. We custom paint each one by hand, there is no color paint scheme we can't do!!
MT 4:19
Who We Are
WE RESIDE IN IDAHO. LOVING THE OUTDOORS, FISHING HAS ALWAYS BEEN A THERAPY, ALONG WITH HAVING PEACE OF TRANQUILITY. TAKING PICTURES OF THE MOMENT THAT WILL NEVER REPEAT IT SELF. OUR PASSION GREW TO CUSTOM PAINT FISHING TACKLE. BRINGING CHARACTER TO EACH ONE. IS WHY WE CALL OUR BUSIENSS CHARACTER LURES!!! ANOTHER PASSION WE HAVE IS THAT WE LOVE TAKING PHOTOS, MOST PHOTOS ON OUR PAGE ARE ONES WE TOOK OURSELVES. WE CAPTURE MEMORIES, THE MOMENT THAT CAN NEVER REPEAT IT SELF.